Anipkin M.A., Antonov G.V. SOCIO-DEMOGRAPHIC PORTRAIT OF THE MASS-MEDIA AUDIENCE (THE CASE OF VOLGOGRAD)

Anipkin Mikhail Aleksandrovich
Doctor of Sociological Sciences, PhD in Sociology, Head of the Department of Sociology, Volgograd State University
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Antonov Georgiy Vyacheslavovich
Candidate of Sociological Sciences, Associate Professor, Department of Sociology, Volgograd State University
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Abstract: The article seeks to demonstrate results of the analytical sociological research, called "Volgograd citizens' attitudes towards socio-economic and political life of Russia and the Volgograd Region". In this research the questionnaire survey was applied and the active electorate of the city was questioned. The authors are drawing up a typical socio-demographic portrait of the mass-media audience.

Key words: socio-political information, electorate, mass communication, mass-media audience, socio-demographic portrait, applied sociology.

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SOCIO-DEMOGRAPHIC PORTRAIT OF THE MASS-MEDIA AUDIENCE (THE CASE OF VOLGOGRAD) by Anipkin M.A., Antonov G.V. is licensed under a Creative Commons Attribution 4.0 International License.

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